An effort is underway to create a new unified interface for adding / editing links within the editor. It may look something like this:

Work is already underway to implement this.
What follows below is an analysis and recommendation for how we can go about introducing this new standardised link interface into Gutenberg.
This has been prompted by several discussions as to the best technical route to take in order to allow us to introduce this new UI across the editor with a minimum of disruption.
I will begin with an overview of the existing interface components that provide link-related UI.
I will then analyse how/whether it is possible to modify the existing components to realise the new link UI design.
Following on from this, I will then discuss how the current link interfaces within Gutenberg are created.
Finally, I will propose a route forward centred around creating a single unified component for link interfaces within Gutenberg.
The following components are already available within Gutenberg and are used for creating "link" interfaces.

Posts and Pages as you type. URLs are _not_ handled as search suggestions.packages/block-editor/src/components/url-inputlistbox ARIA attrsURLPopover.LinkEditor and is only ever used in isolation within packages/block-library/src/button/edit.js. This component is low level. It does not provide a popover or a settings drawer. Therefore when used in isolation it will not provide the design for the new Link UI. Therefore it is ill suited as a wrapper component.

URLInput and ExternalLink internally.packages/block-editor/src/components/url-popoverURLInput, with URLInput provinding the input and search suggestions and URLPopover providing the settings drawer, "selected" states and a popover in which to contain the UI. URLPopover also exposes the following sub components:
packages/block-editor/src/components/url-popover/link-editor.jsThis provides a simple wrapper around URLInput to provide a <form> tag and a Apply button.
packages/block-editor/src/components/url-popover/link-viewer.jsThis provides a simple style for "selected" links. It is a wrapper around ExternalLink and also provides an "Edit" button.
As it stands the two existing components URLInput and URLPopover are largely low level components. Therefore, it is important to appreciate that in almost every case where a link interface is required within Gutenberg, these components are consumed and controlled _by the parent component_ (via props) to create a bespoke interface.
This happens each time a link UI is created.
Some good examples of this are:
URLPopoverAtLink component which wires together URLPopover and (indirectly via URLPopover.LinkEditor) URLInput to create a unified link interface.core/image Block's edit implementation. You will note that the implementation is wiring together the low level components in such a way as to produce a unified link interface. MediaPlaceholder component which has a bespoke link interface which does not even utilise URLInput. core/social-link Block. Again this does not utilise URLInput.What we can observe here is that each time an interface for adding links is required, the developer is currently required to wire together a bespoke implementation.
In short, there is currently no _unified_ interface component for creating link UIs in Gutenberg.
Based on the evidence above, it appears that what is required is not _extensive_ modification or refactoring of the existing URL* components, but rather the creation of a single component which wires together the lower-level components to provide a unified link interface.
Given that URLInput is a low level component which is already in use, attempting to refactor this to be a wrapper around a more complex, fully unified Link UI would be complex, time-consuming and provide little or no benefit.
Similarly, URLPopover is largely a visual component and should not be a candidate for managing state or a fully unified UI.
Therefore, the most effective and expedient solution is to create a new component which unifies the existing components under a single interface.
By doing this we will provide the following benefits:
URLInput and URLPopover components can be preserved and reused - no need for deprecations.URLInput and URLPopover will make these more flexible for future if/when required to create bespoke/highly customised link UIs that cannot be serviced by the unified component.The new component can be relased as "experimental" and then once accepted, it can gradually used to replace the existing bespoke usages of URLPopover and URLInput thereby standardising link intefaces across Gutenberg.
This approach has already been trialled in this PR.
The following changes are required to both components in order to realise the new design:
Update rendering of suggestion items to add in more information about the suggestion (see Design) - this can be achieved by either:
URLInput directly (note: this means all existing implementations will inherit this change).URLInput to allow parent/consuming components to modify the rendered output of suggestion items (as per current LinkControl PR).Update the placeholder on the input - this is most easily achieved by exposing a placeholder prop on URLInput.
Fix to ensure that suggestions are hidden when the input is empty.
Design requires that when a URL is entered this is displayed as a search suggestion. Currently URLInput will ignore URLs when calling the function prop which fetches search suggestion data. This can be fixed by:
updateSuggestions method to detect URLs and immediately set the state.suggestions to be a single object representing the current input value (see the implementation in LinkControl)URLInput which conditionally enables URL handling in the updateSuggestions method. The parent component must then pass an appropriate handler based on the type of input (see the implementation in LinkControl)Given that it is mainly a wrapper component, it is unlikely that it would be useful to make changes to URLPopover. Almost every example of a Link UI within Gutenberg consumes URLPopover as a controlled component. All state management and customisation is handled outside of URLPopover.
The only major changes required to realise the new design would be:
I left a comment at https://github.com/WordPress/gutenberg/issues/19523#issuecomment-576820824 which might have been more appropriate to discuss here.
In that comment, I included an annotated screenshot of what I considered to be proposed as the layers of abstraction in some final implementation of the new link creation UI:

I do kinda wonder / worry, especially in considering a separation between LinkControl and Popover, whether the design of LinkControl is reusable enough outside of how we're currently using it in popovers.
Especially the UI for "viewing" a link, like in the screenshot of https://github.com/WordPress/gutenberg/issues/17557#issuecomment-542636730, where it's heavily optimized to be assumed to be shown in a popover. I doubt it would work quite as well if it were detached from Popover. It's fair to say that popovers would be the most common usage, but then it raises the question whether there's a ton of value in separating it from Popover (like in @youknowriad's #19638). Personally, I do like the idea of considering these as small composable units, so the refactor feels good to me, but it does leave LinkControl in this awkward place to not be very useful outside a Popover.
I could see cases where LinkControl would make sense as an inspector control, or within a modal. It would be nice to see it usable outside a popover, where perhaps the combobox area is visually rendered like a select dropdown or something like that. Sort of an "inline" mode vs a "dropdown" mode or something along those lines.
There already is in #19504 the need to use LinkControl outside of Popover in the new MediaReplaceControl and that is already using a popover b/c of the dropdown displaying all the toolbar menus.
I could see cases where
LinkControlwould make sense as an inspector control, or within a modal. It would be nice to see it usable outside a popover, where perhaps the combobox area is visually rendered like a select dropdown or something like that. Sort of an "inline" mode vs a "dropdown" mode or something along those lines.
In the above model, I think URLInput already satisfies much of the common usage for what you describe (at least in rendering an input and suggestions associated with its value at a given time).
My understanding of LinkControl's value proposition is in composing URLInput and extending it to...
TextControl), where the implication is often a pairing of label and (sometimes) help textI think this is more-or-less satisfied in its current implementation, but the specifics of the display are heavily optimized to assume that it would be shown in a Popover component, and I don't think would work particularly well outside of one.
Consider the screenshot from https://github.com/WordPress/gutenberg/issues/17557#issuecomment-542636730:

flex-direction: column), and the usage in the popover can reorient this as customized styling (flex-direction: row)hr in the screenshot work well outside a Popover ? I seem to recall that the Block Inspector sidebar has some padding, so it could cause some gaps on the left-and-right edges. Additionally, it might mislead a user to think that the "Open in New Tab" is separate -- and therefore not related to -- the link above the line.Since images can probably speak better than words in this instance, I'll try to illustrate with screenshots.
Consider that I have a modal which renders a form. I might expect something like the following code:
function ExampleForm() {
return (
<Modal title="Example Form">
<TextControl label="First name" />
<TextControl label="Last name" />
<LinkControl label="Website" />
<SelectControl label="Country" options={ [ { label: 'United States', value: 'us' } ] } />
</Modal>
);
}
As far as the usage of the components, they are quite aligned. But for the rendered output, you can see that _one of these is not like the rest_:

The same example, with a value assigned:
function ExampleForm() {
return (
<Modal title="Example Form">
<TextControl label="First name" />
<TextControl label="Last name" />
<LinkControl label="Website" value={ { url: 'https://example.com' } } />
<SelectControl label="Country" options={ [ { label: 'United States', value: 'us' } ] } />
</Modal>
);
}

This is very nice to see. I guess we should have a page in Storybook showing all controls together (in order to reason about them together).
It makes me think we'd want:
I've been thinking about some specific tasks to get closer to a desirable separation between Popover, LinkControl, URLInput. The following set of tasks is a work-in-progress and should probably be separated out into discrete issues, but I want to at least get them written down _somewhere_ rather than floating around in my brain:
label prop support to LinkControl for consistency with other *ControlBaseControlLinkControlURLPopover be repurposed to render the stylized LinkControl?label is provided to URLInput, output a deprecated message and render LinkControl instead with the labelBaseControl usage in URLInputLinkControl's custom suggestions rendering into URLInputautoFocus as a default prop of URLInput (#19973)URLInput to @wordpress/componentsURLInput and LinkControl onChange to accurately describe the "suggestion" object shape and how it relates to LinkControl value and URLInput (#19677)URLInput fetchLinkSuggestions prop and describe how it is expected to resolve to these suggestion values (related: #19526)URLInput should not be inherently required, except if the contexts in which it is rendered demand that it be (i.e. it should accept a required prop, and only apply it to its rendered input when passed)Let me know if any of these don't make sense, or if there are others I am missing.
This is a great list.
Unknown: Could URLPopover be repurposed to render the stylized LinkControl?
Sounds like it should, the name is not great though
(Maybe:) Move URLInput to @wordpress/components
LinkControl as well right?
Add "Forms" demo page to Storybook
馃槏
(Maybe:) Move URLInput to @wordpress/components
LinkControl as well right?
Possibly, yeah. I think it's generic enough. I also think there might be value in having something in block-editor which exists for the sole purpose of providing a "pre-wired-up" search suggestions behavior. A block should be able to just render a <LinkControl /> and not necessarily provide its behavior for fetchSearchLinkSuggestions. The only ways that I could see this being done is either to have some wrapper component in block-editor which reads from its editor settings (essentially what's done today to achieve this), or create a React context Consumer/Provider where something further up the React hierarchy defines the search behavior. The latter avoids the need for a wrapper component in block-editor, but I think is a weaker relationship in associating the search behavior.
Another observation from implementing this for the paragraph link format in #19462:
The presentation of a link preview including its title is nice:

...but the way this is implemented in the Navigation Link block, it relies on the title attribute. This means that it does not ever show the title when inserting a link in a paragraph, even if the link was inserted using a post suggestion from a search term.
Furthermore, I have proposed for the title attribute to be removed from the Navigation block in #19990, which would break this behavior for this block as well. The primary concern in #19990 is largely around the use of the attribute as far as its implications in generating an <a title>, so it could technically be retained at least to preserve the nice UI for LinkControl. However, this seems like a problem that should not be addressed by the block, but rather supported by the LinkControl component itself. This would require some means for retrieving the title associated with the link, ideally purely based on its URL, though perhaps by its post ID if it is the only option.
I sense that the efforts described in #18042 could play a part here, though I'm not sure if that was specifically modeled for retrieving details associated with _the current value of the link_ vs. details associated with a URL input value.
Another part of this that I've been thinking about is with regards to the extensibility we're exploring through the settings prop of this component. To me, I wonder what use-cases we're expecting to be supporting here. As I see it, there are problems with the current approach whether or not those use-cases exist.
value of the component.ToggleControl (on/off state) is sufficient to cover those use-cases?type: 'boolean'), where effectively we'd need to be able to construct some form from this declarative configuration syntax? Or should this be more like a render prop, where the developer would provide whatever controls they want in the render callback?value of the component. This is both good and bad, because it is more flexible, has greater distinction, but on the other hand, it makes "default" settings like "Opens in New Tab" more difficult to achieve if they must be provided explicitly.What's remaining on this? Can it be closed?
There's still quite a few action items remaining here, though ideally should be broken down to disparate issues. I've listed some at https://github.com/WordPress/gutenberg/issues/18061#issuecomment-580480464 . I can try to revisit this and create those issues to close in favor of.
I can try to revisit this and create those issues to close in favor of.
Closing in favor of:
label proplabel prop
Most helpful comment
I left a comment at https://github.com/WordPress/gutenberg/issues/19523#issuecomment-576820824 which might have been more appropriate to discuss here.
In that comment, I included an annotated screenshot of what I considered to be proposed as the layers of abstraction in some final implementation of the new link creation UI:
I do kinda wonder / worry, especially in considering a separation between
LinkControlandPopover, whether the design ofLinkControlis reusable enough outside of how we're currently using it in popovers.Especially the UI for "viewing" a link, like in the screenshot of https://github.com/WordPress/gutenberg/issues/17557#issuecomment-542636730, where it's heavily optimized to be assumed to be shown in a popover. I doubt it would work quite as well if it were detached from Popover. It's fair to say that popovers would be the most common usage, but then it raises the question whether there's a ton of value in separating it from Popover (like in @youknowriad's #19638). Personally, I do like the idea of considering these as small composable units, so the refactor feels good to me, but it does leave
LinkControlin this awkward place to not be very useful outside a Popover.